GoScope

The Project

Weekend Warriors Unite.

GoScope’s poles, cases, filters and packs provide all the support equipment any adventurer needs to document their sport of choice. So we worked with extreme sports enthusiasts and influencers to create scenes that would excite the imagination of would-be outdoor adventurers.

Our Assignment: Increase brand awareness and boost product demand via a gateway website experience for would-be outdoor adventurers.

 

Go Scope It Out.

The resulting campaign inspired weekend warriors to play like energy-drink superstars (while GoScope helped them capture the video to prove it).

Go, GoScope, Go

Bundling GoScope’s products by adventure type, we increased transaction average by more than 20% while GoScope’s ongoing social media campaign with the official GoPro® Bomb Squad and extreme sports influencers like Casey Neistat, Creighton Bairs and Devin Graham created national buzz around the brand.

30%

Site redesign increased visitor traffic and time on site by 30%.