Jan 25, 2022 — Raleigh, NC: Today, wmHarper (WMH), a full-service strategic and marketing agency, announces it has been tapped to serve in an agency-of-record capacity for Wrabyn — a boutique in Annapolis, MD specializing in high-end women’s clothing, shoes and accessories.
“Despite some obstacles our industry faced in 2021, we at Wrabyn were able to see success and continued growth,” said Wendy Rabin, Lead Stylist & owner at Wrabyn. “We’ve always focused on providing the best in-store experience, but our next goal is to translate that premium in-store experience into an e-comm experience that’s equally satisfying and successful.” She continued, “We chose the team at WMH for their knack of capturing a brand’s essence and nurturing it to the nth degree.”
“We’re ecstatic about the opportunity to work with Wrabyn Boutique and their fearless leader, Wendy Rabin,” said Bill Harper, CEO and Chief Creative Officer, WMH. “Wendy and I have worked together in the past, and there’s nothing more flattering than when a previous client reaches out to work together again,” he added. “We’re excited to help the boutique strengthen their already-strong brand and help that translate to a booming online presence.”
WMH is a strategically led, creatively driven transformation agency. The agency focuses on helping brands transition from their awkward stage back to center stage—giving leadership teams the insights, strategy and fearless creative they need to realign their internal teams and business strategies, generate demand among their customers, and ultimately set them on a path to reaching their full potential.
Wrabyn Boutique is a women’s fine apparel and accessories boutique in West Annapolis, MD. With a thoughtfully curated selection of New York and European designers, Wrabyn offers a light-filled boutique setting where clients are invited to explore and cultivate their signature style.